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BUS 3542: Customer Insights Mkting Rsrch
Prerequisites: MAT 2700 and BUS 3541. Focuses on consumer and business insight generation through marketing research and data analytics. Examines exploratory, descriptive, and experimental methods. Applies statistical software, data analytics, and data visualization tools for collecting and processing data and for presenting findings.

TermCRNCredits Instructor(s)DaysTime DatesLocationFeesOpen
Winter 28883 5 Regina Schlee
Tu,Th
Final: Th
12:50PM-2:50PM
10:30AM-12:30PM
01/03-03/12
03/15-03/15
McKenna Hall 113
McKenna Hall 113
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Restrictions: Accounting, Business Administration majors only. Freshman students are excluded. Attributes: Upper-Division Grade Modes: (Default) Normal Grading, Audit, Pass/No Credit Instructional Methods: Traditional Note: Full Term



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