BUS 3544: Digital & Social Media Marketing (2020-2021)

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Introduces various digital marketing topics including user experience and interface basic, website design, search marketing, digital advertising, re-targeting, email marketing, affiliate marketing, social media, content marketing, mobile, and emerging technology marketing. The course includes skill development regarding digital marketing platforms and tools.

Term CRN Credits Instructor(s) Days Time Dates Location Open
Winter 29473 5 Vicki Eveland
M,W,F
Final: W
2:20PM-3:40 PM
2:00PM-4:00 PM
01/05-03/12
03/17-03/17
**Online
**Online
-
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Restrictions: Accounting, Business Administration, Communication majors only. Freshman students are excluded.
Attributes: Upper-Division
Grade Modes: (Default) Normal Grading, Audit, Pass/No Credit
Instructional Methods: Online
Note: Full Term

Prerequisites:
BUS 3541: C- or better