BUS 3544: Digital & Social Media Marketing (2021-2022)

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Introduces various digital marketing topics including user experience and interface basic, website design, search marketing, digital advertising, re-targeting, email marketing, affiliate marketing, social media, content marketing, mobile, and emerging technology marketing. The course includes skill development regarding digital marketing platforms and tools.

Term CRN Credits Instructor(s) Days Time Dates Location Open
Winter 20164 5 Vicki Eveland
M,W,F
1:00PM-2:20 PM
01/04-03/17
McKenna Hall 117
30 of 30 seats open
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Restrictions: Accounting, Business Administration, Communication, Communication Studies Majors, Minors, Concentrations only. Freshman students are excluded.
Attributes: Upper-Division
Grade Modes: (Default) Normal Grading, Audit, Pass/No Credit
Instructional Methods: Traditional
Note: Full Term

Prerequisites:
BUS 3541: C- or better