BUS 4543: Marketing Management (2026-2027)
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Deals in depth with the planning, executing, and controlling of marketing strategies and tactics. Uses a computer simulation and a case format.
| Spring |
41867 |
5 |
John Godek
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Tu,Th
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3:00PM-5:00 PM
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03/31-06/04
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McKenna Hall 111
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30 of 30 seats open
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Restrictions: Accounting, Business Administration majors only. Freshman students are excluded.
Attributes: Upper-Division
Grade Modes: (Default) Normal Grading, Audit
Instructional Methods: Traditional
Note: Full Term
Prerequisites:
BUS 3542: C- or better
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